MANILA, PH – August 2025 – From being a multi-talented performer who has captured the hearts of Filipinos with her chart-topping hits and captivating performances, Sarah Geronimo is now inspiring fans in a new way: through her personal financial journey. Not only has she expanded he r portfolio with insurance and investment products, but she is also dabbling in various businesses, including a production house and a music label, effectively integrating her strong creative background with her emerging entrepreneurial pursuits.
“I’ve always known how important it is to be financially secure. But when I was younger, I thought saving was the only way to achieve this,” Sarah shares. “It was much later when I realized that I shouldn’t put all my eggs in one basket.”
Such misconception is common among Filipinos. Fortunately, with technology making credible information more accessible, there is a growing awareness about financial tools beyond the usual bank account.
Sarah’s own financial journey, much like her rise to stardom, began with small, consistent steps. She emphasizes that it wasn’t always easy, but the lessons learned along the way have been invaluable. “I was eager to learn and thankfully, I was surrounded by people who could guide me, like my husband. Now, I understand that I have to go beyond saving; I also need financial protection,” she says
As she opens up about her financial journey, Sarah hopes to encourage more Filipinos to also widen their horizon. “I want to encourage everyone, especially young professionals, to start their financial journey early,” she says. “Don’t be afraid to ask experts. Learn the basics of insurance and investment so you know how it can help you. And most of all, remember that it’s okay to start small.”
Sarah’s inspiring story of how she evolved from pop sensation to a businesswoman aligns perfectly with her role as a brand ambassador for Sun Life Philippines. And for those inspired by Sarah’s story and are eager to take their first step towards financial security, Sun Life offers solutions like Sun Life Save & Protect.
Sun Life Save & Protect is a simple and affordable life insurance and savings plan ideal for goal-driven employees or professionals ready to take their financial journey to the next level. At its core, the plan provides maximum insurance protection, helping secure the future with up to 20 times the total annual premium. It also has guaranteed money-back feature, paying back at least 100% of the total annual premiums paid after 20 years, enabling one to save for future goals. Best of all, these benefits and more can be availed at budget-friendly payment options.
“It’s a different kind of fulfillment when you know you’re taking a step towards financial security, no matter how small that step may seem,” Sarah says. “Just focus on your goals and be consistent in your financial journey. Soon enough, you will get there!”
Want to learn more about Sun Life & Protect? Visit www.sunlife.co/SaveAndProtect or connect with a Sun Life advisor through www.sunlife.co/TalkToAnAdvisor.
