Sunday, July 21, 2024

Samsung Electronics launches CREATE Programto empower Filipino youth through innovation

Samsung Electronics launches CREATE Programto empower Filipino youth through innovation

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In line with its corporate citizenship vision “Together for Tomorrow: Enabling People”, Samsung Electronics Philippines Corp. (SEPCO), through its own Research and Development Center, the Samsung R&D Institute Philippines, recently unveiled the Samsung Create program, a national, research-based idea competition that encourages innovative applications of the latest global tech trends to elevate the Filipino lifestyle.

The program officially kicked off on November 25, 2022, with a launch ceremony at the Grand Hyatt Hotel in BGC. The launch event was attended by Department of Information and Communication Technology Secretary Ivan John E. Uy, Department of Trade and Industry Assistant Secretary Ann Claire C. Cabochan, University of the Philippines Assistant Professor Wilson Tan, University of the Philippines Los Baños College of Arts and Sciences Dean Dr. Maribel Sese, UP Rural High School Principal Mabel Buela, University of the Philippines Los Baños Assistant to the Vice Chancellor for Academic Affairs Roselle Collado, University of the Philippines Diliman Electrical and Electronics Engineering Institute Professor Jaybie De Guzman, lecturer Gabriel Villorente, along with SEPCO President Minsu Chu and SRPH Managing Director VP Yongduk Hwang.

At the event, Samsung R&D Institute Philippines launched a website designed specifically for the running of the idea competition, signaling the start of concept submissions for Samsung Create.

Samsung Create is an initiative aimed at university students and young professionals in the Philippines that uses artificial intelligence (AI), immersive and metaverse technologies, robotics, and network and connectivity technologies

Yongduk Hwang, Vice President of the SRPH, has expressed that Samsung’s goal with Samsung Create is to give young Filipinos more ways to contribute to the country’s ongoing social and economic transformation and to give them the tools they need to make an impact in the communities where they live. He also urged the government, businesses, and the academe to work together to help the country’s youth realize their full potential.

“Samsung Electronics Philippines and Samsung R & D Institute Philippines are moving closer to our joint commitment to give the Filipino youth more opportunities to take part in the country’s transformation. Through this program, we also aim to equip students and young professionals with the necessary skills and experiences as they will be mentored by experts who will help turn their dreams into concrete solutions to today’s relevant matters in Education, Health, Agriculture, Governance, Environment and the Society”, shared Minsu Chu, President of  SEPCO. “With Samsung Create, our dream is for more Filipinos to have the opportunity to unlock their full potential as they embark on this journey where they can showcase their best innovative ideas.”

Idea submissions are now open for the Samsung Create program, and the submission period ends on January 21, 2023. For more information on Samsung Create, you may visit