Friday, June 6, 2025

Cosmobeauté Philippines’ Grand Opening Brings Together Beauty Innovators

Cosmobeauté Philippines’ Grand Opening Brings Together Beauty Innovators

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The most-awaited premier B2B beauty trade show in the Philippines is opening its doors from June 4 to 6, 2025 at the World Trade Center Manila in Pasay City. Cosmobeauté Philippines 2025, powered by Cosmoprof Asia, is a B2B event that encompasses the beauty, wellness, and personal care industries.

“The journey towards Cosmobeauté Philippines 2025 is an interesting and empowering one,” said Rungphech ‘Rose’ Chitanuwat, Country General Manager of Informa Markets Philippines, the organizer of the annual Cosmobeauté Philippines. “This edition holds importance as it sets the latest trend and standard in events focused on skincare and cosmetics in the country. Cosmobeauté Philippines also kicks off the series of Cosmobeauté trade shows across Southeast Asia—in Ho Chi Minh, Vietnam in July and Kuala Lumpur, Malaysia, and Jakarta, Indonesia in October.

Aside from showcasing the latest innovations, trends, and products in the beauty industry from 250 exhibiting brands and companies, Cosmobeauté Philippines is featuring the most engaging programs, conferences, and seminars designed to share new knowledge and insights.

One of the significant activities in the Cosmobeauté Philippines 2025 is the 17th Asian Societies of Cosmetics Scientists (ASCS) Conference, set on Day 1 and Day 2. The summit is gathering some of the most reputable cosmetic chemists in the country and from across Asia. Among the most interesting topics are AI and its Impact on the Personal Care Industry, Cosmetics Acne in the Skin of Diverse Color Filipinos, Global Regulatory Science Trends in Cosmetics, and Cosmetic Ingredient Safety.

Industry Seminars are scheduled to impart updated and new knowledge about cosmetics and skincare. The Seminar Room will be filled by participants and guests who are interested in pressing subjects like Cosmo in the Age of Beauty and Algorithms, Trending Skincare Ingredients, Salon and Wellness in Digital World, and Secretome Extract from Human Stem Cells.

The Makeup Box, which is mounted at the Main Stage Lobby is serving as an ideal venue for skincare and makeup tutorials and live demonstrations, featuring the latest trends and technology in the industry. Among the most-awaited sessions are Office Makeup to Glam Look, How to Lift Hooded Eyes (No Needles Needed), Color Correcting & Matching Masterclass, Bridal Skin Prep Masterclass, and Holistic and Zen Skincare with Pure Culture.

Finally, makeup competitions are set from Day 1 to Day 3, setting Cosmobeauté Philippines 2025 apart from all other trade shows across all industries. Eco-chic: Ultimate Artistic Hair and Makeup Showdown is scheduled on Day 1, while Bridal Makeup Competition happens on Day 2. On the last day of the event, the Professional Aestheticians Association of the Philippines will hold the Beautelympics, or the competition for microblading and nail extensions which will feature industry expert judges.

The kick-off of Cosmobeauté Philippines is of high importance as it is supported by the Department of Trade and Industry and some of the prominent and most reputable industry partners for the beauty sector such as the Chamber of Cosmetics Industry of the Philippines, Inc., Philippine Society for Cosmetic Science, Unified Makeup Artists of the Philippines, Professional Aestheticians Association of the Philippines, Pinay Girl Boss, IBITA, PARLON, GS1 Philippines, and the Association of Local Artisans, Food and Other Producers of the Philippines.

Aside from the exhibition, there are more exciting activities and giveaways to be given away to the visitors. To add to the excitement, Cosmobeauté Philippines is rolling out the #B2BeautePh Photo Contest. All participants are invited to take a photo at the event and to post it on social media using the hashtags #cosmobeauteph and #B2BeautePh to win exciting prizes.

Cosmobeauté Philippines is organized by Informa Markets, a division of Informa plc. Informa Markets creates platforms for industries and specialist markets to trade, innovate, and grow. We provide marketplace participants around the globe with opportunities to engage, experience, and do business through face-to-face exhibitions, targeted digital services, and actionable data solutions. For more information, please visit www.informamarkets.com.